For nonprofits and social enterprises
Get found by
the people who need you.
You built something worth finding. They searched, and found somebody else.
You run the mission. We run the machine behind it.
Find, Show, Say, Invite, Catch, Keep
Why EDGE Reach
The hardest work is often the hardest to find.
You tell your story well. That was never the problem. Your buyer is not searching for a story. They are searching for a service.
Obscurity never sends an invoice. You just never hear from the person who would have said yes.
Mission-first
Your mission belongs in the sale, not the footnote.
The whole engine
Six verbs, assembled. Not sold to you one piece at a time.
Grant-fluent
We build to the rules that kill accounts.
Yours to keep
Your domain. Your leads. Not rented from us.
Sound familiar?
- Your homepage leads with the mission. Your buyer wants a service.
- One site for donors, customers, and volunteers. It serves none of them.
- Someone searched for what you make. They hired a company that employs nobody.
- $10,000 a month in Google ads. Unclaimed.
- A quote request, sitting in an inbox nobody watches.
- Great photos. Real story. No orders.
None of that is a reflection of your work. It is a reflection of who the tools were built for.
The method
Six verbs, in order.
Most agencies sell one of these and call it marketing. The engine only works assembled.
Find
The words your buyers actually type.
Show
Get in front of them. Usually the Ad Grant.
Say
Your mission, inside the sale.
Invite
One clear step. No six-page form.
Catch
Every lead, to a real person, same day.
Keep
Repeat orders are the cheapest growth there is.
The money nobody claims
Google gives eligible nonprofits $10,000 a month in free search ads.
A hundred and twenty thousand a year, sitting there. The rules are the catch, and they are unforgiving:
- 5% CTR floor. Two months under it and Google deactivates the account.
- One conversion a month. Tracked, or the account is out of compliance.
- No single-word keywords. Auto-paused, with no notice sent to you.
- An approved domain you own. Not a page rented from your web guy.
That is the short list. Knowing the long one is most of the job.
What gets built
The whole engine, not a piece of it.
A site that sells
Fast, yours, built on your story.
Pages that match
One page per thing people search for.
Ads that survive
Built to the rules, watched after launch.
A CRM you will use
Every lead, with the details to quote it.
What it looks like when it works
The work stops being a secret.
- Someone who never heard of you finds you.
- The quote form has a real name in it.
- The ad budget you never had is working.
- Your mission is why they chose you.
- And every order pays a wage that changes somebody.
How to start
Three steps, and the first one is a conversation.
Tell us what you do
One conversation. No pitch deck, no discovery fee.
We tell you what is missing
What you would rank for. Whether the grant is yours. If we are not the fit, you get that answer too.
We build the engine
Site, pages, ads, leads. On your domain, in your name.
Who this is for
If the mission pays for itself, it has to be found.
Where the earning and the mission are the same act.
- Social enterprises
- Nonprofits
- Ministries
- Thrift and resale
- Contract production and assembly
- Job-training and second-chance employers
- Anyone whose earning funds the mission
Ready to be found?
Tell us what you do and who you wish could find it. If we are not the right fit, we will say so.
Client workspaces are invitation only.